Corporate Strategy Ford Motor Company Essay - 2010 Words

Corporate Strategy Corporate strategy is primarily about the choice of direction for a firm as a whole and the management of its business or product portfolio. There are three active strategies that can affect the overall direction of the company. The company can either expand their current activities, make no change, or reduce its current activities (Wheelen, Hunger, Hoffman, Bamford, 2015). Since the company was first founded in 1909, Ford Motor Company has participated in all three strategies to varying degrees of success or failure. The first strategy, expand its current activities, was the groundwork which sets up the success of the company from the very beginning. Generally, if a company wants to increase their current activities, it has two ways of accomplishing its goals. The company can grow by increasing its inputs without the aid of any innovation and technological process or by innovating new processes that increase its output without any additional inputs (Mihola, Wawrosz, Kotsovcovà ¡, 2015). In the case of Ford Motor Company, it chose to expand by innovation, particularly through the use of the assembly line. However, that is not the only time that Ford Motor Company has expanded by innovation. Ford Motor Company has traditionally operated in three markets, America, Europe, and Asia. So, after looking at its closest competitors Ford Motor Company decided that in order to expand its operations, it would have to include other markets as well as its currentShow MoreRelatedCorporate Strategies And Impl ementation Of Ford Motor Company Essay1545 Words   |  7 PagesCorporate Strategies and Implementation Profitability is a crucial element in determining the financial health of the Ford Motor Company. The financial statement analysis is what allows the company’s managers to point the stability out of the company. This encompasses the income statement, the balance sheet, the cash flow, and the profitability and the liquidity ratios, which are established from December, 2012 until the third quarter (June to September), which means 5 years of ratio focus. TheseRead MoreAssignment 3 - Business Level Corporate Level Strategies - Ford Motor Company2068 Words   |  9 PagesBusiness-Level and Corporate-Level Strategies – Ford Motor Company Strayer University BUS499, 14 February 2016 Business-Level and Corporate-Level Strategies – Ford Motor Company It all began in 1896 when Henry Ford built the Quadricycle that rode on four bicycle wheels, operated by a four-horsepower engine with only two forward gears and no reverse ability. Henry soon joined a group that founded the Detroit Automobile Company but left within one year and would soon incorporate the Ford Motor Company with 12Read MoreFord Motor Company Case Analysis1104 Words   |  5 PagesThe current situation of the Ford Motor Company, revenue of $44 billion, 6 percent above second quarter 2006. The company net income of $750 million, or 31 cents per share. Profit of $258 million, or 13 cents per share, from continuing operations excluding special items. There was a significant year-over-year improvement for all automotive operations. Ford Motor Credit pre-tax profit of $112 million. Cost reductions of $600 million; $1.1 billion through the first half of 2007. There was automotiveRead MoreFord Motor Company Case Study1124 Words   |  5 Pages Introduction Ford Motor Company is the fifth biggest automobile manufacturing companies in the world and they offer a wide range of products and services for consumers. 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Ford Motor Company engages in a number of business-level strategies. Three of the most important are where the company sells, where it produces, and what it produces. With respect to where Ford sells, it has chosen the strategy of being a global automobile company. The company outlines this strategy as a matrix with product strategy (what it produces). Fords geographic/product strategy matrix is as follows. The company operates around the world, selling in almost every country. It has specialRead MoreMarketing Project : Ford Motor Company1489 Words   |  6 PagesThe Ford Motor Company enlivened an assembling transformation with its large scale manufacturing sequential construction systems in the early 1900 s. Ford is one of world s most surely understood car brands, consumer’s top choices were vehicles like the Ford M ustang, and F-Series tucks. Ford Co. is known as one of the biggest auto organizations on the planet. Company Description Ford works as an auto and portability organization around the world. Ford’s main core business incorporates Ford hasRead MoreFord Motor Company1472 Words   |  6 PagesFord Motor Company: A Business Analysis Mary J. Richardson MGT 521 January 30, 2012 Erick Espinosa Developing sound strategic plans to address the changing business climate is crucial to organizations operating in today’s global environment. Throughout its history, Ford Motor Company has developed effective strategic plans to adapt the business to the changing economy while addressing the needs of their customers and employees. By analyzing the company’s strategic planning, along with itsRead MoreSWOT Analysis: Ford Motor Company Essay1486 Words   |  6 Pagesimplementing a funds strategy used for investing and manages its trading activities as well as the portfolio. Choosing whether or not to invest in Ford Motor Company will take the use of a SWOT analysis and learning about the stakeholders of the company. Business Analysis Part 1: Ford Motor Company There are a lot of factors to think about as a mutual fund manager when deciding whether to invest in a company. When it comes to investing in Ford Motor Company, I will have toRead MoreThe Alignment Of Hrm Within The Ford Motor Company1012 Words   |  5 Pagesat optimal levels. Human resource professionals are tasked with developing recruitment strategies that attract and retain individuals needed by organizations to provide products and services that meet customer expectations. In this paper, the author will discuss the alignment of HRM within the Ford Motor Company. The author will propose how to ensure that the HR strategy is in alignment with the business strategy. In this paper, the author will describe the HR job positions and the responsibilities